Quality Marketing Beate Meyer


Job background in Germany and abroad

  • International advertising agencies

    • McCann-Erickson, Frankfurt/Germany

    • Leo Burnett, Bogotà/Colombia

    • Leo Burnett, Frankfurt/Germany

  • Product and marketing management

    • EPI-3 Health Care, Frankfurt/Germany

    • Amadeus, Bad Homburg/Germany

  • Market research

    • Objective Market Research and Consulting

    • Focus group moderator

    • Personal in depth interviews

    • Special consultancy projects

Lifelong Learning

  • CRM/Social Media

  • Market research techniques and newest developments

  • Group-dynamic processes

  • Moderation techniques

  • Agile working

  • Design Thinking

  • Co-Creation and Crowdfunding

  • Social Media Understanding

  • Train-the-trainer

  • Psychology (Corporate & Communication)

Special Skills

  • Strong conceptual thinker

  • Pragmatic approach, action-oriented

  • Enthusiastic: intensive involvement in projects

  • Strong argumentation, also a good “sounding board“

  • Great presentation skills

  • Absolutely reliable, high level of quality

  • Strong in European languages, English perfect

  • Excellent references

Professional memberships

  • The association of German market and social researchers:
    BVM Bundesverband Deutscher Markt- und Sozialforscher e.V., Berlin/Germany

  • Marketing-Club Frankfurt

  • LinkedIn

  • Xing

Teaching and Coaching Activities

  • Lectures on the area of market research at "Düsseldorfer Akademie für Marketing-Kommunikation" (www.damk.de)
    as part of the academical training and coaching team.

  • Lecturer at the "Fresenius Hochschule", Wiesbaden
    (University of Applied Sciences)


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